Color and Web Design
This information on color and web design is basic. What I hope is to "spark" your interest and your creativity when using and developing color palettes for web sites.
When you look in the "natural world" there are a wide range of colors. Between the the extremes, you will see complimentary / "attention" getting colors that you can add to your color palette for interest. Color creates a mood for a web page and should be carefully considered and planned at the beginning of any web project. Computers rely on three pieces of hardware to deliver color information to the user: the computer, the graphics card and the monitor. It is the browser that limits color significantly. The JPEG format uses 24-bit color and is often called photographic-qualify color. To create a warm and welcoming personal presence, begin by selecting colors that are warm and vibrant. Then find an appropriate combination of hues: The hues found in the yellow-to-red range are considered to be warm. They emit a sense of heat. Cool colors are those ranging from green to blue. Think of ice blue or the c9ool sense of a a forest a deep green can inspir.e
Keep these things in mind when developing your color palate. What mood are you trying to create? Who is your audience? What are you trying to sell. In a compatible relationship, harmony reigns. In a discordant relationship, clashing occurs. If you are trying to convey a peaceful environment, us harmonious colors. If you want to wake people up and jangle them, try a discordant color scheme.RGB color is also known as 24-bit color. The first pair equals the amount of red, the second pair equals the amount of green and the third pair equals the amount of blue. Remember to drop the commas when using the hex value in code. For the best, most consistent results uses the 216 palette web safe palette. The 216 color palette is very stable and addresses many problems that occur across platforms.
Think about the look and feel that you want to convey. Create an individual palette of five to seven colors chosen form the "safe" 216 palette color set. There are 3 important issues to consider, contrast, readability and unsafe colors. Contrast is necessary to produce readable sites. Visually impaired individuals work best with high contrast colors. another method is called reverse type. This is placing light colors on dark colors. Creating a template can be tricky. It is one of the most important aspect of Web design. The colors you choose will define the mood of the site. What is the theme and mood you wish to convey? Have a clear picture of this in your mind before you begin. One way to select colors is to start with the compan6 logo. Use logos, brochures and company ads to help choose the color palette. Be sure to read about usability/navigation and web copywriting.
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